Liverpool today announced a new shirt-sponsorship deal with Standard Charter, a multi-national banking group.
The deal worth £20 million a year for four years will dwarf the £7.5 million a year that long-standing sponsors Carlsberg had been paying the club.
Liverpool’s Managing Director Christian Purslow said: ”This is a huge step forward for the club financially and that can only be helpful to create the conditions in which we can restart the stadium project.”
That’s all very well and fine but an extra £12.5 million a year is not going to lay too many bricks at the new ground without having to borrow hundreds of millions of pounds to get the place built.
Without major personal investment in the club by the owners or, hopefully new owners, the stadium will not be built and I would prefer it only to be built with new owners money or not at all.
I would prefer the extra revenue to be used to improve Rafa’s team and squad.
The new M.D. Christian Purslow seems to be the right man for the club since he replaced Rick Parry.
Rafa Benitez is very pleased with him claiming the two are in touch everyday and that they are in complete agreement over transfers, player contracts and so on: ”I would say we have a meeting not just every week but every day. We are on the phone and as soon as I try to do something or want to do something, he is there.”
So good news all around at Anfield today then.
Where do you think the money should be spent?
On the team, repaying the debt or towards the cost of building the new stadium?
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